In our opinion, there are 5 fundamentals that make Bigger Better Hair:   color, cut, health, hair additions, and hair products.  As a top hair salon in Dallas, that puts the pressure on us to offer the best hair products to our clients so they experience bigger better hair.  After all, it is our namesake and promise to all clients.  Here are the top 5 reasons we love Alterna Haircare Products, and why we think they are one of the best brands in the  industry.

Rich Skincare Quality Ingredients

Alterna products are formulated with incredibly high quality ingredients that don’t just sound fancy when you read them on the bottle, they actually serve a huge purpose.  In fact, many of their products actually treat the hair, and improve its health over time.  Their products include ingredients such as Bamboo extract, Caviar Extract, Kendi oil, Indian Gooseberry, Tahitian Coconut, Macca root, Abyssinian Oil, Kalahari Melon to name a few.

Each line within the Alterna brand includes several high-impact ingredients for a specific purpose.  The products are very well formulated to do exactly what they say they do – fight frizz, deliver moisture, add shine, increase volume, repair strands, and protect color.  With Alterna products, they have clinical studies to measure the impact of the products on hair they hit the shelves.  The skincare quality ingredients deliver results you can see and feel immediately.

“Free-Of” Promise

 As I just mentioned, one of the best things about Alterna are the super rich ingredients in each and every product.  My next favorite thing about Alterna is what they don’t include in their products.  For starters, they were the first brand who took a stand against sulfates and parabens in all of their products.  Alterna is also free of gluten, phthalates, synthetic color, DEA, TEA, paraffin, mineral oil, petrolatum, and PABA.  We think you will appreciate the brand’s stance on remaining pure, and not including any potentially harmful ingredients.


 I can imagine you thinking: “what technology is in hair care products?”  Alterna has groundbreaking science behind their product formulations.  They even have the products clinically tested to prove the results and effectiveness.  Some highlights of the technology include:

  • Color Hold All products within the Alterna haircare line include color protection technology that keeps your color rich and vibrant.
  • Anti-age complex This addition to the Caviar products addresses the natural aging process of hair by filling the hair with the finest, most effective ingredients that restore moisture, strength, vibrancy, and elasticity for more youthful looking hair.  Caviar is rich in Omega 3’s, proteins and minerals, vitamins A and C.  This powerful combination replenishes the hair’s lipid layer, and protects from future damage.
  • Seasilk Complex Marine botanical  adds moisture and helps repair damaged hair.
  • EnzymetherapyThis delivery system helps vital ingredients actually bind to your hair for speedy delivery of conditioners and treatment.
  • Strand Building Proteins – This ingredient blend works on damaged hair at the microscopic level to repair each strand of hair.  It helps with strength, frizz control, softness and shine for those who struggle with damaged hair.


 Simply put: the proof is in the results.  Alterna haircare products work, plain and simple.  If it says something on the package, you can bet it will do exactly that.


So here’s the best part, we all love options.  Alterna offers several collections that each serve a specific purpose so as to hit every person’s hair needs.  Here is a breakdown of the variety of options within the Alterna haircare Caviar and Bamboo collections.



Caviar is naturally luxurious and is extremely rich in Omega 3 fatty acids, proteins, minerals, and vitamins A & C.  Caviar helps reverse the signs of aging, as well as protects from future damage.  Infused with seasilk, these products immediately help by adding moisture, and bring dry damaged hair back to a silky natural look and feel.  All caviar products include color hold technology that provide the best color protection from UV A&B rays, as well as visible light sources.


Bamboo Collection


Bamboo is one of the fastest growing, most resilient botanical resources that helps add strength and flexibility to hair strands.  Bamboo also repairs and renews hair to be able to withstand the natural elements, hair color, and heat damage we put our hair through regularly.  Each collection within the Bamboo line has eco-certified organic bamboo extract, as well as a powerful ingredient to help target a specific need.

  • UV Color Hold – Includes Kalahari melon, which is known for its ability to thrive in extreme heat and dry conditions. Kalahari Melon extract is extremely rich in essential fatty acid, antioxidants, and vital nutrients making it both highly nourishing to the hair structure itself and able to protect the hair from UVA and UVB damage.
  • Volume – Features Maca root, which is known as a “super food.” This root has high levels of proteins, minerals, antioxidants and amino acids.  This ingredient energizes hair, and penetrates and rebuilds the strands to thicken hair from the inside out.
  • Shine – Featuring Indian gooseberry, which has the highest content of vitamin C in any naturally occurring substance. It also has a complex profile of amino acids, vitamins and minerals that help support the hair structure.
  • Smooth – Featuring Kendi Oil, one of the world’s richest sources of essential fatty acids containing a unique combination of Omega 3, 6, and 9’s. The result is smooth, frizz free, moisturized, and reinforced hair with protection.
  • Style – Includes Blue Yucca Root, which helps bind to the hair since it is a natural fixative.

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